Search Engine Optimization
Optimizing Images in WordPress for Google Image Search
Ever wondered how to get your images to appear in Google Image Search? The process is similar to getting a web page to rank well in Google Web Search: optimize your image so that Google sees your image as relevant… Continue reading ‘Optimizing Images in WordPress for Google Image Search’
Landing Page Confusion
Most people are clear on the definition of a landing page. A landing page is just a page on your website where you are driving traffic to, typically from an ad campaign. The whole point of the page is… Continue reading ‘Landing Page Confusion’
Online Sales Leads
Is your business struggling to generate online sales leads? It is common knowledge that generating sales leads online can be more effective than traditional methods, not to mention more cost-effective. Given the current economy, businesses are looking to the internet… Continue reading ‘Online Sales Leads’
Redirect Old Domain to New Domain via .htaccess
When you migrate a site from one domain to another, it is very important that you don’t break all the links that you built to your old domain. Proper redirection of all the pages on the old domain to the… Continue reading ‘Redirect Old Domain to New Domain via .htaccess’
How Google Sees Your Site
Ever wondered exactly what Google can and can’t see on your website? Well, we are actually referring to what ‘Googlebot’ can see. Googlebot is Google’s web crawler. What Google Can’t See Videos – While great for human users, search engines… Continue reading ‘How Google Sees Your Site’
Local Business Search Marketing
All too often, I talk to small businesses that are trying to target their local market and want to do search engine optimization. They try to target high volume search terms such as ‘lawn care’ or ‘electricians’. If you are… Continue reading ‘Local Business Search Marketing’
Sitemaps – What are they and do I need one?
Most people understand what a sitemap is… it is a map of your website! What most people don’t understand is that there are different types of sitemaps and different reasons for having them.
Search Engine Submission
A lot of companies advertise that they will submit your site to 500+ search engines. Should you go for it?
Google Uses Website Speed as a Ranking Factor
If you haven’t been keeping up with the latest news in search engine optimization, you might not realize that Google is now using site speed as a ranking factor. Continue reading ‘Google Uses Website Speed as a Ranking Factor’
