As you may already know, WordPress and other content management systems automatically generate an RSS feed with the content you create. MailChimp is an online e-mail distribution software that can take an RSS feed and use it to fuel an e-mail newsletter. Find out how…
Step One – Setup a MailChimp Account
Even if you already use another e-mail service, go ahead and sign up for a FREE MailChimp account! As long as you don’t have more than 500 subscribers or send more than 3,000 e-mails in a month, there is no cost. Setup is quick and easy. If you still feel lost, you can check out one of their tutorial videos to get you back on track.
Step Two – Create an RSS Campaign
Follow the step-by-step process to setup your RSS Campaign on MailChimp.
If you are a WordPress user, you can just plug in your WordPress RSS feed URL when asked for the RSS feed URL. Normally, this is the web address where WordPress is installed with
/feed appended on the end. For example, the WordPress RSS feed for this site is http://www.orderofbusiness.net/feed. Any RSS feed will work with MailChimp.
Step Three – Blog and your Newsletter Auto-Magically Sends Itself!
The way the MailChimp RSS-driven e-mail campaign works? You can set it up to send your newsletter either daily, weekly or monthly. If you don’t have any new posts on your blog, no e-mail is sent. If there is fresh content, the newsletter is sent automatically at the appointed time.
All you have to do is blog like you normally do and know that your subscribers are getting the latest content. If you want to send out a special e-mail, just setup a one-time e-mail using the same mailing list!