Monthly Archives: February 2010
Website Analytics for Beginners
Learn how to set up the free Google Analytics tracking software on your website. Set up your dashboard to include some basic metrics that will help you understand your customers and how they use your site. Continue reading ‘Website Analytics for Beginners’
Conversion Rate
What is a conversion rate? A conversion rate is the percentage of visitors to your website who complete a transaction. A transaction for an e-commerce site is usually a sale. Transactions can be different for every site and could… Continue reading ‘Conversion Rate’
Google Analytics: Using Goals and Events
Ever wondered how to track specific activities that take place on your site? Find out how to use goals and events in Google Analytics to do just that! Continue reading ‘Google Analytics: Using Goals and Events’



