Monthly Archives: November 2009

Marketing Logic

There are three major obstacles that must be overcome in any marketing effort: Those who are looking for you may never find you. – Do you know where your potential customers are looking for you? How well have you positioned… Continue reading ‘Marketing Logic’


Quality Communications

Ever noticed how businesses try to get noticed by talking louder, using bigger signs, sending more mail and handing out more business cards? That doesn’t really work anymore. I turn the radio station when advertisers start yelling at me, I… Continue reading ‘Quality Communications’